I am the first person to admit I don’t always value myself highly enough. In fact, some days, I feel absolutely worthless. Whether you chalk it up to low-self-esteem or the pitfalls of the creative personality, I have, and continue to struggle with self-worth.
As a writer, this is bad news for business. If you don’t value yourself, how are your clients going to see what you’re really worth? If you think you aren’t worth $x.xx, then you aren’t going to earn $x.xx. Sounds pretty simple, huh? Oh, if it were only true.
Mindset is so important to your success as a writer. If you don’t value yourself, no one else will, either. If you fall into a hole of self-loathing, you can start a vicious cycle that results in a lack of productivity that can seriously impact your earnings and completely derail your business.
I had a major crisis of confidence recently. It was almost enough to make me stop writing, and, if you know me, you’ll know that it takes A LOT to make me stop writing! But, I had fallen into the trap of feeling worthless, and it took a while to come out of it.
You do have to price yourself based on your worth, but what do you do when you don’t know what that worth is? Ask someone.
If you have a client that you’ve worked with for a while, and if you trust them to be honest, ask them what price they value your services at. This doesn’t mean you have to change your pricing for that client to match it…but it should alter the way you charge future clients. And, feel free to remind your current clients that they are getting a discount from you, if that’s the case.
(If you don’t have clients, but are a self-published author, you might be overpricing yourself. That’s a whole ‘nother blog post…)
My whole point is this: Remember that you have value. Just because people want to pay you less than you are worth, it does not mean that you are worth less.
Just wanted to give you something to think about. Feel free to comment below!